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John Henry Packaging West

More than ever, our clients' packaging needs are changing rapidly. Today’s trends include more frequent and smaller order sizes, faster time to market, and an explosion of SKUs. These trends are typically driven by the goal of inventory reduction, distributor and market pressures, and the further expansion of specific products for niche consumer group preferences.

To meet the demands of our customers we have developed a HYBRID approach to our label product capability. Though we have over 50 Flexographic presses, we have strategically incorporated numerous technologies (processes) to ensure that our clients receive the most effective solution for their specific packaging project. Increasingly, our clients are taking advantage of our HYBRID approach, using several of our label production processes for their varied project needs.

As we discuss your business needs and specific labeling projects we will consider these factors, ensuring the most effective labeling technology is applied:

  1. Aesthetic needs
  2. Required turnaround time needs
  3. Quantity per order
  4. SKUs per order
  5. Label size
  6. Ordering pattern

Pressure Sensitive Label Processes

  • Flexographic printing
  • Letterpress printing
  • Digital printing (Indigo and Xeikon technology)
  • Foil Stamping
  • Embossing
  • UV varnishing
  • Aqueous (water-based) varnishing

Glue Applied/Cut & Stack Processes

  • Litho (Offset) printing
  • Foil stamping
  • Embossing
  • Aqueous varnishing

Whether you need more label surface area for graphics or promotional copy, or to meet governmental content requirements, we have proven flexible solutions. Our extended content labels can increase the viewable surface area of your label by one of the below three methods.

Extended Content Label (ECL)

Two panel – Label configured so that it can be lifted up to show printing on reverse (under) side, and then be repeatedly reapplied to container. Printable and readable surface area increases 10% - 95%.

Three panel – Again, printing on reverse side with the addition of another label affixed to container between container and viewable lifted label. Printable and readable surface area increases 110% - 195%.

Booklet – The affixing of a booklet that is held tightly to container surface until reusable seal is released. The booklet pages are read as a book and can be numerous.

If you have a need to increase the graphics or content beyond the standard viewable area, we invite you to contact us. We can help you determine which solution is best for your application and we will provide helpful graphics guidance and templates to simplify the preparation process for you.